Raise engagement on your Instagram account and join the ZAP Instagram Challenge!

ZAP's Instagram Challenge themes and an Instagram pro-tip!
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Add a location to your photo for higher engagement. In January 2015, Sprout Social noted that adding a location to your photo drives 79% more engagement. 

October 6 - October 12: #ZAPisLiterature
October 13 - October 19: #ZAPisOutdoors
October 20 - October 26: #ZAPisOrange
October 27 - November 2: #ZAPisCostume


We LOVED seeing your works in progress with the #ZAPisProcess theme. If you haven't checked out all the submissions posted, we highly recommend it

We're excited to continue the Instagram challenge into October. Listed above are the upcoming themes. If you want help getting started, take a look below at our thoughts regarding each theme. Be sure to use the hashtag we provide each week, on a public account, so we can highlight you!

- The ZAP Team

P.S. Encourage your staff, board, volunteers, artists, audience, patrons to play along! The more, the merrier! We loved seeing this happen at Empress Theatre

October 6 - October 12: #ZAPisLiterature
There's literature all around us. Snap a photo of your script, a book you're reading, a poem you're writing, your book club or community reading. We want to see the words that make up your world!

October 13 - October 19: #ZAPisOutdoors
With the leaves changing and so many beautiful parks and trails, it's a great time to document your outdoor excursions. Get pics of your favorite trail, park or view. Show us how you live, work and play in the great outdoors.

October 20 - October 26: #ZAPisOrange
ZAP loves the color orange. It's one of the four vibrant colors on our logo. It also happens to be a great color for October. Document the orange you see around you -- in your yard, your home, your building, the sky, your art. We want to see it all!

October 27 - November 2: #ZAPisCostume
We can't move to November without paying tribute to all the wonderful costumes out there. Show us your production costumes, your Halloween costume or even your mascot. Or maybe costumes mean something else in your world. Share it with us!

Have you checked out the Instagram Challenge yet? Click the button below to start.
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